The books that anchor everything else.

The Creator Mindset

A book about how creators stand in front of their work: intention, authorship, leadership and the psychology of building projects without losing yourself in them.

• • Clarifies your stance as a creator and as a producer.
• • Connects personal mindset to the way you structure projects.
• • Acts as the narrative backbone for many of the frameworks on this site.

This is the “Intention” book in the triad. It explains why the rest of the system exists in the first place.

Game Design with Intention – Structure of Play

A book about how play is structured: verbs, loops, systems, pacing and how all of that carries the player fantasy you actually care about.

• • Describes layers of play and how they interact.
• • Links mechanics and systems back to clear design intentions.
• • Provides the backbone for loop maps and other design tools.

This is the “Structure” book: where the experience gets organised so that intention can survive production.

Valuing Creativity – EVI & DVI

A book about how we talk about value without flattening creative work. The EVI & DVI matrices give structured ways to describe what a project brings, how it is expressed, and how it is delivered over time.

• • Introduces the EVI & DVI matrices as practical tools.
• • Connects them to play, production and long-term impact.
• • Supports conversations between creators, studios, schools and investors.

This is the “Value” book: it connects design, audience experience and economic reality without reducing everything to a single score.

Future volumes

There is room for at least one more book that ties together the production architectures, the teaching formats and the Feelou platform itself — the “Production” corner of the Intention → Structure → Production triad.

When that book becomes real, it will live here with the others. Until then, this block simply reminds you that the system is designed to expand without breaking.