I’m Fleep — a game producer and creative systems architect who entered the industry in 1992. I’ve watched games move from pure software development to a medium where structure and artistic intention have to work together. This archive gathers my articles, books and frameworks for creators who want clarity without losing their voice.
The reference layer: stable documents, frameworks and long-form work. Other platforms (Medium, Patreon, Gumroad, Substack…) orbit around this one.
Where ideas move, get tested, and come back to the archive in refined form. This is where you’ll find the core arguments behind everything else.
The structural layer: how I think about games, authorship and production.
This is where I turn the frameworks into concrete teaching tools: diagnostics, tests and structured exercises for students, teachers and studios. The first piece is the Fleep Foundations – Diagnostic Test, a 32-question snapshot of how you currently think about games.
Feelou is the separate SaaS project built from these ideas: missions, tasks, objectives and validation wrapped into a practical workflow. This site remains the reference for the thinking behind it, while Feelou focuses on day-to-day use.
I work through asynchronous, high-leverage interventions: strategic reviews, project re-alignment, and deep dives on intention, scope and production structure.
This site is the anchor. These platforms are satellites:
Medium and LinkedIn are already active. Gumroad and Substack are being wired into this archive. Patreon will be linked once the page is published.